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2025-05-21 41
"Why do some store advertisements attract customers for the same large LED screen, while others seem to be covered with fog?" This is the real confusion of many merchants when purchasing. Size selection is directly related to the display effect and return on investment. This article will deconstruct the selection logic from an engineering perspective.
The physical size of an LED screen is determined by two key parameters:Pixel point spacing (P value)andResolution requirements. For example, if the P4 screen (point spacing is 4mm) needs to achieve a resolution of 1920×1080, the physical size must reach 7.68m (length)×4.32m (height).Key points: The smaller the P value, the higher the pixel density per unit area, and the clearer the viewing is from close range, but the cost also increases exponentially.
The golden rule of business scenarios:
1. Commercial advertising scenarios
Outdoor advertising screens must meet the "daylight visualization" standard and the brightness must reach more than 5000cd/m². Take the common 16:9 ratio as an example:
2. Creative interaction scenarios
The transparent screen should consider the display efficiency at 86% transmissivity, and it is recommended to use special-shaped splicing:
3. Professional engineering scenarios
Stadium fence screens need to consider impact resistance and waterproofing. Recommended:
Comparison of measured data:
parameter | Traditional solutions | Optimization solution |
---|---|---|
Daily power consumption per ㎡ | 28.8 degrees | 23.6 degrees (-18%) |
Brightness uniformity | 75% | 92% |
Optimal sight line = P value (mm) × 2000
For example, the optimal viewing distance of the P4 screen is 8 meters, and the human eye cannot distinguish a single pixel point at this time. If the installation height is limited, you can use:
Screen height = maximum sight line/15
(Applicable to information release scenarios)
Industry cold knowledge: 85% of the large LED screens in Ginza business district in Japan adopt a dynamic size strategy - automatically expanding the display area during the day, shrinking to core advertising space at night, and increasing energy saving efficiency by 37%. This intelligent adaptation technology is becoming a new trend in business display.
(Full data is quoted from the International Display Measuring Standard IDMS 2024 and Industry White Paper)
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