Hey, I recently wanted to install a transparent LED screen in my store, but there are so many manufacturers on the market. Which one is reliable? Are you also struggling with this matter? Don’t worry, today we will break it up and chat about it. I guarantee that you will feel clear after reading it!

▍​​Can this thing really transmit light and display images? ​ ​
You may not believe it, but the light transmittance of high-end transparent screens currently on the market can reach 86%, which is equivalent to 8,600 "small windows" that light up per square meter. Take the window of a clothing store as an example. Natural light can shine into the store during the day, and at night the screen lights up and it turns into a catwalk. A while ago, a luxury store in Seoul installed this kind of screen. When the new product video was being played, the little girls on the street lined up to take photos and post Instagrams, and the owner was so happy that he couldn't help but grin from ear to ear.

There is something special here - low brightness and high gray technology must be used. To put it simply, the brightness is enough without being dazzling, and the color levels are clear. For example, if you turn on the eye protection mode on your mobile phone, the parts of the picture that should be bright will still be bright. Nowadays, better screens can achieve a refresh rate of 1920Hz, and the screen will definitely not flicker when shooting videos, and TikTok is particularly photogenic.

▍​​What hard indicators should you look for when choosing a manufacturer? ​ ​

1. ​​Visiting the workshop is more important than visiting the showroom​ ​: For a manufacturer with a monthly production capacity of tens of thousands, the assembly line must have a high degree of automation. Think about it, manual welding is prone to errors, but machine placement yields can reach 99.97%
2. ​​The certification certificate cannot be missing​ ​: ISO9001 is the foundation, CCC certification ensures safety, and CE is required for export to the EU. These are all real things that require factory inspections, and are more reliable than sales talk.
3. ​​Seeing the case is believing​ ​: I heard that a 2,000-square-meter fence screen was installed in a gymnasium in Southeast Asia. It has been exposed to the sun and rain for three years and it has not been broken. This is very illustrative.
4. ​​The service network must be sound​ ​: The technical team that responds 24 hours a day can provide a plan within two hours when encountering emergencies. This is the real guarantee.

A bar owner complained to me that he had gone to a small workshop for cheap, but the screen was flooded and had to be repaired for half a month. Not only was the business delayed, he had to pay liquidated damages to the customers. Therefore, when choosing a manufacturer, you really can't just look at the numbers on the quotation.

▍​​What are the requirements for installation and use? ​ ​
If you plan to install a transparent screen, remember these three things:

• ​​Measure carefully​ ​: If the frame error exceeds 2mm, light leakage may occur, and a laser rangefinder must be used for repeated calibration.
• ​​The power supply should be independent​ ​: Don’t connect it to the same line as the air conditioner or refrigerator. Sudden high and low voltages will most damage the screen.
• ​​Content needs to be optimized​ ​: Instead of using a solid color background with bright reds and purples, design more hollow patterns, which are light-transmitting and beautiful.

An Internet celebrity restaurant in Guangzhou suffered a loss because they installed the screen behind a water curtain wall. As a result, water mist seeped in and caused a short circuit. Later, the problem was completely solved by replacing the box with IP65 protection level. Therefore, depending on the use environment, the selection must also change.

▍​​personal opinion time​​
I think transparent screens will become standard equipment in stores sooner or later. If you think about it, rents are so expensive now, and display windows are used to both display products and advertise. This thing is simply a space utilization artifact. Not to mention those high-end places, such as airport VIP lounges and brand experience stores, the naked-eye 3D effect is shocking.

In terms of development trends, it will definitely become more transparent, thinner and smarter in the future. I heard that some manufacturers are already developing models with a light transmittance of 90%+, which can also automatically adjust the brightness according to the ambient light. Maybe in two years, the glass partitions in our offices can be turned into conference display screens. That would be true technology changing life!

When it comes to choosing a manufacturer, in the final analysis you have to find one that has both R&D capabilities and practical experience. You have to see whether they have their own technology patents and what major projects they have served. These are their hard power. Don't listen to the hype, actually go see their workshop and take a tour, it will work better than any promises.

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